The power of Google

...It was the 44th Superbowl, commercial break. During the broadcast: The "searcher" inputs a Delta Flight (DL) number,
Hulu, posted it as it appeared on TVWhere as for You Tube, Google had a different idea on how to market to a different audience:

Pretty interesting, with an average of 2.5 mil per each 30 second spot, on tv, I guess advertising in your "own" channel gives you the ability to post it changing 2 letters only, and for an abysmally different tag price. Huge difference 2 characters make. 2 characters can make or break lives, careers, flight ticket sales? What do you think?

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